Sunday, July 17, 2011

Make Graphic Design Leeds Work For You

By Lucy Walker


It cannot be emphasised enough that graphic design Leeds is a service that should be personal to you. Before consulting a company, it is worth having a mental checklist. Who are you aiming your products or services at? What kind of logos or text are your competitors using?

Graphic design can cover a whole range of items, everything from T shirts to websites. Some companies mainly focus on the design, while others can also offer print services. It is worth checking to see if the two services combined in one package is cheaper than the two offered separately.

Ideally you should get feedback before choosing what design company to go with. Knowing your target audience will help focus your efforts. For example, if the company is designing a website than you need to know the keywords for the best search engine optimisation.

The problem with any service like this is that more expensive does not necessarily mean better. Effectively you should go with your gut instinct. Would you be happy giving out these brochures at a trade show? Do they represent you and the people you want to sell to?

Another good money saving tip is to check their website as some companies offer discount vouchers online. Check to see if you need to hand them in before making an order or if there is a specific code to enter.

While price is a factor you should make sure you are happy with any work before proceeding. Remember, any graphic design Leedswork is effectively your branding so you should make sure it works for you.




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