Tuesday, May 8, 2012

Computers,Music,Programs

By Stephen Baley


Over just the past few years, we have seen tremendous technological advancements in the ways we entertain ourselves. It almost seems like ages ago when the only way to watch movies was to go to a movie theater; then came bulky VHS tapes and scratch-prone DVDs, as well as cable and satellite television. Now that we have great mobile technologies in laptops, tablet computers, and smartphones, and can wirelessly connect to the internet, we can watch movies, literally, from just about anywhere. When using tools like iTunes, through which we can buy and rent movies, watching them anywhere, anytime, on any device is made incredibly more convenient.

iTunes is most known as an online store wherein you can buy individual music singles or entire albums of almost any artist. Given that we now have expanded internet bandwith and streaming capabilities, iTunes can also be used to listen to radio programs, watch television shows, and, of course, buying and renting movies. The only things that are really needed is the iTunes software installed on your preferred device and a method to make payments online, and you are all set to order, view and listen to your favorite songs and videos. Though it is designed to function more seamlessly and optimally on Apple devices, like Macbooks, iPods, and iPhones, iTunes does work sufficiently well on Windows computers and devices.

In relation to different movie rental methods widely used today, there are some advantages and disadvantages to using iTunes for movie rentals. For instance, though you have up to 30 days to start watching a rental, you will have only 24 hours to finish watching it once you have started playback. Moreover, you are not allowed to watch iTunes movie rentals more than the one time, whereas DVD and cable or satellite OnDemand rentals can be watched multiple times within a single rental period. People who prefer these options and features for their rentals should stick with these more traditional methods, even if they will essentially have to be stuck in their house to view them.

Despite playback limitations, most people really appreciate the lower costs and heightened convenience of renting movies from iTunes. For whatever the reason, you will be able to rent most iTunes movies for a couple dollars less than DVD and OnDemand rentals. Also, since the movie rentals are stored in the iTunes system queue and not directly on the devices you use, you could watch the same movie on any iTunes enabled device as you please. Especially as more people use mobile networking and computing as integral parts of their daily realities, having synchronization and seamless switching between all of your devices is becoming more important.

Now that we are in the 21st Century, things are not as desperate as some previous visions of the future have sometimes been. In reality, when you look at the kinds of technological advancements that we've made recently, we could even be heading for a technological golden age within a few years. Certainly, as a software and media tool, iTunes is an integral part of the new technological age that is within view.




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